Getting on the first page in Google and the other search engines is a guaranteed way to generate value for your business.
People trust organic search engine results. They have come to rely on them, it’s where every browsing interaction starts from.
Modern users think of Google as the source of truth.
5.6 billion Google searches are made every day (63,000 searches per second). There are daily 250 million unique extremely targeted visits resulting either from Google Search Ads or Display Network. In 2018 the Google’s revenue from ads was 116 billion dollars.
The unimaginable amount of potential in this marketing machine is difficult to grasp. It is like the brightest energy source, shining like the sun. Even if one manages to tap into a very very small slice of it, the value a business can draw from it is limitless.